Now virtual reality enables anyone to push their limits, face their fears, and challenge their beliefs. Today’s podcast is a recording from the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.Īdventure used to require risking life and limb. Receive insights directly in your inbox - Bob Cooney’s Blog: Learn More about Location-based VR: Listen to PART 2 here: įeaturing Matt Wells, co-founder, and CEO of Frontgrid How do online sales end up in the systems?.What percentage gets attributed to pre-sales once they are in that game? How did they help them manage their sales during this pandemic?.Learn about the percentage sales of online selling for those new clients.What is Eric’s view of pre-sales as part of marketing strategy?.How did Brad use OTAs (Online Travel Industry) to drive traffic at pole position Raceway.How did Eric maintain price integrity when selling through these third parties, and drive direct sales at the same time?.Why Mark measures the incremental success of the additional activities and the activities on their own importance in generating segmented marketing to personalized marketing.How did Brad Marks use VR to get more people in the door at pole position Raceway? Learn about his key defining moment, his fear in getting a race into pole position, and the strategies that led him to the success with VR.Getting to know our panelists, Brad Marks, Eric Keosky-Smith, and Mark Lebouille as they share their experiences in getting found by customers building relationships, their go-to strategies for driving awareness, and their unique marketing tactics to bring an increasing sales. The panel was moderated by Eric Schwartzman, digital marketing guru, and author of The Digital Pivot. Today’s podcast was a panel discussion about VR Digital Marketing Masterclass, recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021. Receive insights directly in your inbox - Bob Cooney’s Blog: Listen to PART 1 here:
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